This project is a good example of a standard 9x12" Schlumberger print brochure of the time. Stake-holder needs collateral for his/her sales team, doesn't have much to offer, timing is tight, etc. Traditionally a highly-templatized company, it was a constant design challenge to try to keep layouts fresh and engaging but still consistent with the wider group and its collective visual history.

Info

• Art Direction
  Print Layout
• ClientSchlumberger
• Date2013