Published responsive one-off site template, desktop
Sample shots from desktop-sized viewports.
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Published responsive one-off site template, mobile
Details from mobile-sized viewports.
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Preliminary one-off responsive template, Study
To test ideas for building a responsive site template for one-off standalone SLB landing pages, I developed this layout for Schlumberger's software offering Petrel. As so many other of the web projects at SLB, this specific content went un-published, languished for months, etc. - before being resurrected as a starting-point for the eventually published one-off site framework.
Responsive Refresh, Study
A functional study, one of many, undertaken as a result of discussions on the future of SLB's web design. An earlier step in the process that led to the ultimately published one-off responsive site template.
The goal here was to make the site responsive but a similar structure to the pages on the current slb.com, simplify and remove chrome, improve margins and the type hierarchy; all-round modernization that could be accomplished without radical structural and content recreation for the entire site.
This design was never published, but it's creation informed the layout and codebase of the subsequent design.
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Schlumberger last fully redesigned their website in 2008. Management and the creative team, to varying degrees understood the shortcomings of the aging site design. Over the years I was approached at various times to help with numerous various web redesign and modernization test projects, the majority of which were never fully realized or published.
Detailed here are projects from 2015 that would ultimately lead to a published fully-responsive site template for one-off landing pages. This framework was used in email campaign landing pages, higher-profile product launches, and other use-cases where the 2008 slb.com site design was overly restrictive.
Info
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Web design / devArt DirectionGraphic Design
- ClientSchlumberger
- Date2015
© 2018 Victor Cormier. Coded + designed by hand.